The statistics are staggering. Does your business have a mobile website? 73% of Local Searches on Mobile devices result in the searcher doing something like visiting or calling. In digital marketing, we call that result “conversion”. And in mobile,...
Every year, we try to help out some non-profits with their web marketing efforts. It’s our way of giving back to the local community, and doing some feel good work. Along the way, we’ve noticed some consistent issues that come up for non-profits...
Here’s the scenario. You starting a small business and realize you really need to get a website. Or, you run a small business and realize your website is really dated. You have little to no knowledge of how this whole website and Internet thing works. Your...
If you don’t have good, quality content on your website- that is the copy (the words written), photos and/or video, interactive widgets and social media plugins – then your wasting your cyberspace. But equally important to quality of content is having...
Your website is a visual manifestation of your business or product. Visitors to your site will respond to what they see, both consciously and unconsciously, so it’s important to have a design plan. If you want your website to create the right response, then...